Many of us have been conditioned to think that we somehow deserve less than the best in our lives. Whether it’s foregoing clothes that we would like to buy, rushing in to a chain hair salon when we need a cut, or purchasing drug store cosmetics at a store in Hollywood, FL, instead of designer brands, we often have a tendency to do more for others than we are willing to do for ourselves. And, it is a mistake. The reason is that study after study shows that we are not at our best when we do not look or feel our best. When you treat yourself to the best in clothes, in a hair salon, in skin care, you will look and feel better, and that will translate into better job performance, better relationships, and a better quality of life all around.